RELIABLE TIPS FOR BLOGGING SUCCESS IN 2017 (PART 2)
15. Consider Guest Blogging
You want to build your audience fast? Write for other blogs. Why? Because they already have an audience and guest blogging allows you to utilize the other blog’s audience and even convert some of them to your own blog audience or to social media followers.
Guest blogging is also a great way to build a network of bloggers that may eventually be willing to help you spread the word when you need it.
Referral traffic case study: Traffic from guest posts 7 days after publication.
Many bloggers dream big – and you should, too! But then they expect the big results after a short time. They compare their website traffic, audience and number of social shares to other blogs that have been on the market for ages. And then they get frustrated because they do not see the same numbers that those established blogs have.
Always keep in mind, that these blogs also took their fair time to grow an audience and traffic. Only they struggled a long time ago, and now it looks as if they just came to life being famous.
Each and every blog took a lot of time to grow. Some grow faster and some slower. How fast a blog can grow depends on many things: How much time can you invest? What topic or niche are you active in? How much marketing knowledge do you have? Can you utilize an existing audience?
17. Proofread Every Post
Often our thoughts are much faster than our fingers putting them into letters. Also what seemed a logic argument may not be so logic when reading it again.
Make sure you re-read all your posts before you hit the publish button. Also, those little typos are easily overlooked, some form of proofreading and spell-checking can greatly improve your content.
We use a tool called Grammarly that helps us find the biggest spelling and grammar mistakes.
18. Monitor the Hell Out Of Everything and act according to Your Data
If you are blogging for success, you need to watch your numbers. The answers to many marketing and blogging questions lie in the data and analytics. Make sure you monitor everything you do and adjust your activity according to your numbers.
Never be afraid of showing who you are. Your personality is what sets you apart from all the other bloggers in your niche. As said before, people like to connect to people. You do not always have to be perfect, you have to be YOU!
20. Find and Focus on your Niche
Are you sure that your blog visitors know what they can expect from you? Or do you write about one niche today and a totally different one tomorrow? That will not help you gather a loyal audience.
It will be easier to grow an audience in social media and for your blog if you focus on your niche and create targeted content accordingly.
21. Have a Schedule
While you do not necessarily need to create content every day or several days a week, it will help grow an audience if you have a clear schedule. If you have a new post every Monday: Let your audience know, and they will come back for more content next week. If you only blog once a month, then you should decide on a fixed date: every first Monday in a month or every 15th.
A fixed schedule makes it a lot easier for your audience to know when a new blog post can be expected – and if done right your audience will come back when you publish.
22. Make it a Habit
Do you keep forgetting to do the vital things that would help you grow your blog? Make it a habit – it will make it much easier to remember to do all the important things.
You could write a list of things you need to do after you have written and published a new blog post: share it through your social media channels, send a newsletter to your subscribers about it,
Building a social audience should also become a habit: set a time of day and a couple of minutes for each of your social networks. Use the time to answer comments, schedule posts and engage in groups or conversations.
Doing these things on a regular basis will make them a habit and help you build your audience for your blog.
23. Build your Network – Get in touch with other Bloggers
Blogging should not be a lonely venture. You can easily get more out of your efforts if you are part of a growing community. More fun, more traffic, and eventually more sales. Bloggers tend to be open to connect. Open the conversation, do something for others – for instance share other people’s blog posts and let them know about it. Connecting with other bloggers will help you grow an audience, make it easier to get guest blogging opportunities.
Also, being on the radar of other bloggers gives you the chance of getting mentioned or your articles referenced in their own blog posts.